Brand Portfolio Strategy & Value Proposition Manager (m/f/d)

About the Team

We are looking for a new colleague to our Brand Strategy & Governance Team. Key purpose is to develop and maintain a high-quality, coherent Brand Value Proposition aligned with the brand portfolio strategy, actively contributing to its evolution and strategic direction.

What you can look forward to as Brand Portfolio Strategy & Value Proposition Manager:

• Brand Portfolio Strategy. Defines and guides the strategic direction and long-term evolution of ZF Aftermarket winning brand portfolio strategy and supports its global execution.
• Market-Back and Customer insights. Collects and translates data into insights-to-action for brand portfolio decisions.
• Value Proposition. Develops and maintains Value Proposition for ZF Aftermarket Division and brands.
• Competitive Landscape Assessment. Oversees the global competitive tracking process across all brands.
• Cross-functional Enablement & Adoption. Drives adoption of the strategy and Value Proposition across functions, Business Lines and Regions.
• Measurement & Performance. Monitors results and assess performance to share synergies, leverage learnings and improve brand portfolio strategy and VP.

Your profile as Brand Portfolio Strategy & Value Proposition Manager:

• University degree (minimum BA, preferably in Marketing) and minimum 7 years proven experience (including with agencies), automotive experience will be a plus.
• Highly skilled in developing & executing brand portfolio strategies,
• Ability to see the bigger picture with forward-looking approach,
• Demonstrated skill in creating USP and building strong Value Propositions,
• Customer-centric attitude based on outside-in perspective and strong knowledge of market & customers,
• Experience in cross-functional project management, advanced stakeholder management skill and ability to inspire and influence,
• Strong in market-back and customer insights generation as well as in creating strategic actionable recommendations,
• High level of English (written and verbal) & intercultural awareness.

Why should you choose ZF n Warsaw: 

• An employment contract in a stable, global company,
• Implementation package-full training and support from experienced managers and employees who will make sure that you feel comfortable while performing newly entrusted tasks,
• Hybrid system work and flexible working hours,
• Possibility of participation in private medical care (including dental care) and life insurance,
• Cafeteria system/Sport Card,
• Global Referral Program,
• Very good working atmosphere; working in an international team, interesting projects, and tasks.

Profesjonaliści w dziedzinie układu napędowego, bezpieczeństwa i technologii podwozia - ZF Aftermarket