Integrated Marketing Junior Manager - Sustainability (m/f/d)

About the Team:

Excited about new challenges? We're building a new team, and we need your expertise and innovation! Join us in developing and executing customer-centric, always-on programs designed to acquire, penetrate, and retain business. Help us establish sustainability as a top priority for our customers.

What you can look forward to as Integrated Marketing Junior Manager - Sustainability:

• Integrated Marketing Strategy: Ready to own and develop the overall integrated marketing strategy, value proposition, plan and execution for Sustainability,
• Planning & Execution of Commercial Programmes: Partner with global, cross function teams to lead the planning, content development, media deployment and measurement of commercial programmes, across all sustainable products & solutions, ensuring personalized messaging which resonates with customer needs in time,
• Customer Identification and Understanding: Become a customer expert, by supporting the identification of key Personas, Ideal Customer Profiles and Maps Customer Journey and - data flows throughout all relevant key audiences. Engage with customers by overseeing that relevant content is planned and developed to support increased audience reach and conversion based on this understanding. Partner with data analytics teams to continuously develop insights, preferences to finetune best practiced communication channels,
• Sales and Channel Enablement: Share your knowledge and drive outcomes by collaborating with regional teams and Integrated Marketing Peers to ensure sustainable commercial programs are localized, adapted, and executed in alignment with marketing plans. Ensuring our sales team is equipped with right tools and messaging to win in the market,
• Drive effective change-management: Lead in-/external change management by overseeing, understanding and influencing ZF sustainability goals in close cooperation with Aftermarket functions. Considering strong influence on upscaling existing processes resonating in increased sustainability,

Your profile Integrated Marketing Junior Manager - Sustainability:

• University degree in Marketing, Business Administration or related field 
• Proven experience in several marketing roles, ideally in automotive aftermarket or strong B2B brands, 
• Understanding industry-specific customer behaviors and trends for B2B & B2C, combined with ability to adapt to changing market conditions and customer needs,
• Ability to develop and execute global marketing strategies aligned with the overall business objectives and goals,
• Good knowledge of customer journeys, personas, ideal customer profiles and audience targeted content management and campaign execution,
• Fluency in English is a must, proficiency in any other languages a great plus.

Why should you choose ZF:

• Fix-term contract in a stable, global company,
• Implementation package-full training and support from experienced managers and employees who will make sure that you feel comfortable while performing newly entrusted tasks,
• Hybrid system work and flexible working hours,
• Possibility of participation in private medical care and life insurance,
• Cafeteria system/Sport Card,
• Global Referral Program,
• Very good working atmosphere; working in an international team, interesting projects, and tasks.